Enterprise Entrepreneurs:This book is for you
What readers are saying
Survival to Thrival is suited for every B2B entrepreneur at varying stages of growth -- must read by all!
Survival to Thrival is an analytical yet practical guide to build enterprise startups. I wish I had access to this knowledge when I was a founder.
GO TO MARKET FIT delivers Predictable, Repeatable, Scalable Growth.GTM Fit has three elements:
Line up with an Urgent Wave
Pick One GTM Model
Execute GTM Playbook Repeatedly
The GTM Fit SummitLearn about GTM Fit below!
The GTM Fit Summit allowed attendees to learn directly from entrepreneurs and to see the GTM Fit framework from our book come to life in real-world startup tests. The goal was simple: to evangelize what we believe is the missing link to unlock growth, Go-To-Market Fit, and bring together entrepreneurs who have successfully, or struggling to, unlock growth.